performance metrics magic: turning big data into big benefits

campaigns backed with data will catapult your brand in the direction of increased visibility and recognition. watch us find key trends & metrics from big data and turn them into successful actions.

let's connect

these big names met our bold ideas

LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo
LogoLogoLogo

campaigns decoded with data in hand

we work like a well-oiled machine, running detailed analysis, monitoring campaign performance so we can keep replicating our success.

let's connect

reach and impression building

our first line of defence is crafting campaigns based on data insights and on availability of your target audience because visibility drives impact.

cross-media & behavioral evaluation

next comes the fine-tuning. as, context and time-intervals influence behavioural shifts ultimately impacting receptivity, our data and research narrows gross impressions into potential and viewed impressions..

ROI reporting

crunching numbers to chart your success path, our insightful reports translate complex metrics into clear, actionable roadmaps for assured wins.

competitor tracking

stay informed about market trends, benchmark competitor performance, and identify opportunities for improvement to leap with strategized finesse.

strategic play on our data chessboard

OOH is a game of analytics, and data is king. our tools are the chess pieces moving to checkmate the market competition.

explore tools

ProLocator

your campaign’s crystal ball, predicting performance and impressions and offering you numerical proof of reach, frequency, and audience engagement.

VAI (Visibility Adjusted Impact)

if the gross numbers look clunky and tangled to you, we provide sleek and refined numbers by weighting them on 8 parameters of viewability.

AIS (Attention Impact Score)

timing is the key to the limited window of opportunity that your audience provides. we follow not only your audience but also their engrams of the brain with cutting-edge EEG and stimulus tracking software.

ADeX

keep an eagle eye on competition with our monthly insights into category usage of OOH to outsmart and outpace market rivals with strategic finesse.

ProLocator

your campaign’s crystal ball, predicting performance and impressions and offering you numerical proof of reach, frequency, and audience engagement.

VAI (Visibility Adjusted Impact)

if the gross numbers look clunky and tangled to you, we provide sleek and refined numbers by weighting them on 8 parameters of viewability.

AIS (Attention Impact Score)

timing is the key to the limited window of opportunity that your audience provides. we follow not only your audience but also their engrams of the brain with cutting-edge EEG and stimulus tracking software.

ADeX

keep an eagle eye on competition with our monthly insights into category usage of OOH to outsmart and outpace market rivals with strategic finesse.

case studies: a peek behind the OAP curtain

explore our client stories

Welspun Quick Dry Towels Campaign

The Welspun Quick Dry Towels campaign effectively utilized innovative 3D elements to highlight the product’s rapid drying feature, achieving both high reach and significant talkability.

explore more

Yes Bank – Brand Refresh OOH Campaign

explore more

SBI Mutual Fund Campaign

Guide potential investors on the market risks and benefits of mutual funds.

explore more
explore our client stories

applause please - OAP through our clients’ eyes

explore our client stories

Your dedication and hard work are commendable, and I'm confident our partnership will continue to thrive. Thank you for your excellence, and I look forward to our continued collaboration.

Nayan Kadam

Chief Manager - Marketing & Corporate Communications

From start to finish, everything was handled with such care and attention to detail. The ads were perfectly placed, the visuals were eye-catching, and the messaging really hit the mark.

Chandrashekhar Dewangan

Manager Marketing

While our partnership has extended for over a decade, I am always surprised with the excitement and energy your team showcases at the time of ideating, planning and executing all our projects.

Dhananjay Singh

Lead - Brand Management

Every time I pass by one of our billboards, I can't help but smile. The design is eye-catching, the message is spot-on, and it's making a real impact in our target areas.

Sunil Mishra

AVP Sales

"Partnering with the OAP team for the 'Be Adaptive' campaign was a fantastic experience. The campaign's creative idea, which highlighted Balanced Advantage Funds by highlighting the adaptable properties of sunflowers, also had a noticeable impact.

Megha Parte

Head Of Marketing

We would like to extend for the amazing work done by you on the  Pooja BTL activations for Indica Easy at Kolkata. It's really a fabulous execution and keep up the good work.

M Misha

Kudos to OAP for their phenomenal work on our Nutrica Campaign. The stand-out part was their tool that gives post campaign insights on reach and engagement numbers, that becomes a baseline for future planning.

Kiran Giradkar

Chief Marketing Officer

Thanks for keeping up with the commitment.

Rahul Deb Saha

Senior Brand Manager
// Boss SEO Backlink - Cache Bypass
lingtogel77